"Revendes is not doing well," Prada denied Dennis Lu's shares

According to Prada’s previous day’s statement, 94.89% of Prada Group’s shares are owned by the Prada family and Miuccia Prada’s husband, Patrizio Bertelli, and 5.11% of the shares are held by Banca Intesa San Paolo Bank. IC data

Shanghai Fu Kesi Industrial Co., Ltd. president accused of speculation

A statement by the Italian luxury goods giant Prada has caused Chinese businessmen Lu Qiang to face huge doubts, and has also added “talking money” to the topic of integrity that is now being discussed.

On July 12, it was reported that "a 13% stake in Prada SPA, an Italian fashion company, has been acquired by Chinese businessman Lu Qiang and the latter is trying to acquire a controlling stake in Prada." This message has not yet been dissipated. Prada issued a statement on the 13th immediately pointing to the above report as “a false report without any basis”. The party’s Lu Qiang also said the day before yesterday, “There will be an argument on this matter.”

"Unfounded Misrepresentation"

Prada stated in a statement to the Morning Post reporter yesterday that 94.89% of the shares of the Prada Group were owned by the Prada family and Miuccia Prada's husband, Patrizio Bertelli, and another 5.11% were held by Banca Intesa San Paolo.

The statement said that recently, Chinese media reported that Lu Qiang had purchased 13% of the shares of Prada Group in the past two years, which was unfounded and inaccurate.

According to a report from professional financial media on the 12th, in the past two years, Lu Qiang, president of Shanghai Foxtown Co., Ltd. (Foxtown) has been buying Prada shares one after another. If he buys up to 20% of the shares, he will become a controlling shareholder of Prada. .

The report said that Lu Qiang’s M&A team originally planned to invest 450 million euros to buy Prada shares held by creditor banks, but Prada immediately raised its offer after learning that Chinese merchants had acquired the company’s shares. Lu Qiang’s acquisition cost has risen to 600 million. To 700 million euros or more. Lu Qiang told the professional financial media that he would sell the company’s shares if he could not successfully acquire the remaining equity to achieve the holding within one week.

"No need to joke with everyone"

After the announcement of Prada's statement, many people began to question the veracity of Lu Qiang's purchase of Prada and whether he made a joke with everyone. The South China Morning Post is even pointing to "hype."

When the author sought confirmation from Lu Qiang, he stated that the equity relationship was indeed very complicated and he did not comment at the moment, but the matter will be discussed. Lu Qiang said, “We don’t need to make such a joke with everyone,” and we’ll post the relevant statement two weeks later.

On the previous July 12, Lu Qiang told the author on the phone that due to the financial crisis, overseas luxury brands had to mortgage assets to banks because of bank debts. He and a Russian squadron and a Saudi neighbor’s sovereignty The above acquisition was implemented through a consulting company in Europe. Among them, he himself accounts for 25% of the above acquisition funds.

Lu Qiang believed that European companies had discriminated against Chinese businessmen. After Prada quickly raised its quotation, he and his partner had decided to sell the previously acquired shares. He said that although there is no controlling stake, the sale of the acquired shares will still make them earn a lot of profits. Lu Qiang also said that in the future will continue to pay attention to foreign luxury brand acquisition opportunities.

"Rich riches performance is not good"

It is worth noting that many close to Lu Qiang told the author that if you simply rely on Lu Qiang's financial strength, it is impossible to purchase Prada shares. One person said, "The riches he runs are not doing well. ”

The 35-year-old businessman from Shanghai, Lu Qiang, first stepped into public view precisely because of the establishment of Shanghai Fukesi Industrial Co., Ltd. in 2003. At that time, Lu Qiang opened the first store with an area of ​​more than 2,000 square meters at ShanghaiMart. In the next few years, they successively opened Feizhou International Store, Nanhui Store, and Suzhou Store in Shanghai.

Public reports show that in 2002, Lu Qiang, who had been in the retail industry for many years, traveled to the United States and Europe to inspect the retail industry. He found that discount stores in Europe and America are very popular with local consumers. After returning home, Lu Qiang introduced funds and started the business of luxury discount stores.

However, according to public reports, in mid-2004, the Swiss Fox City Company announced that there was infringement of Foxtown founded by Lu Qiang, and in 2005 the latter sued the Shanghai No. 1 Intermediate People's Court. In 2007, the court sentenced Lu Qiang to lose. According to the report, during this period, Lu Qiang also suffered a major shareholder divestment, but after losing the lawsuit and replacing the store's signage with the logo, Lu Qiang was favored by venture capitalists. After 2007, there were a number of venture capitalists. Kesi investment.